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Case Study — E-Commerce

Salomon

GCC distributor store for a world-leading outdoor sports brand — custom Shopify theme replicating Salomon's global site design with full Arabic RTL support, multi-language, and multi-country localization.

ShopifyGCCE-CommercePerformance
Salomon brand

The Challenge

Bringing Outdoor Performance to the GCC

Salomon's local GCC distributor needed a regional Shopify store that replicated the global brand's adventurous, performance-driven site design. The store had to support English and Arabic with full RTL layout, serve multiple GCC countries with localized currency and shipping, and showcase Salomon's complex product range with technical specifications.

The challenge was maintaining Salomon's global brand identity and outdoor aesthetic while creating a native Arabic experience — ensuring product specs, sizing guides, and activity-based navigation felt seamless in both languages.

The Solution

Custom Shopify Theme for GCC Markets

Built a custom Shopify theme matching Salomon's global site UI/UX, optimized for GCC markets with region-specific product catalogs and localized content.

Implemented full bilingual support with English and Arabic, including complete RTL layout, Arabic typography, and mirrored navigation for activity-based product discovery.

Developed a multi-country/region switcher with localized currency, GCC-specific shipping zones, and regional tax calculations.

Integrated GCC payment gateways and regional logistics providers for a seamless checkout experience across Gulf countries.

Optimized performance with CDN configuration, lazy loading, and image compression — achieving fast load times for mobile-first GCC audiences.

Tech Stack

Technologies Used

ShopifyCustom Liquid ThemeMulti-Language (EN/AR)RTL SupportGCC LocalizationCountry SwitcherJavaScriptCDN OptimizationPerformance Optimization

Results

Measurable Impact

320%

Online Revenue Growth

2.4s

Avg Page Load Time

48%

Mobile Conversion Lift

6+

GCC Countries Served

"Globify delivered a Shopify store that captures Salomon's global brand spirit while being perfectly adapted for our GCC market. The Arabic experience and multi-country setup have been game-changers for our regional operations."

Head of Digital Commerce

Salomon — GCC

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